Tuesday, April 28, 2009

Broadcasters attempting PR coup: Rogers.


Rogers Communications Inc. has accused conventional-TV operators of engaging in a "public-relations" campaign with the aim of generating a crisis and building support toward additional financial relief. The allegation came during a second day of hearings before the Canadian Radio-television and Telecommunications Commission as it examines the future of the struggling conventional-TV sector.

"We think the broadcasters are engaged in a bit of a government-relations, public-relations exercise," said Ken Engelhart, senior vice-president of regulatory affairs at Rogers. "They are threatening to shut down stations so that hearings like this can be held . . . and want to see who comes forward with subsidies."

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