Monday, December 9, 2013

Rogers merges Canadian Business and Profit

Canadian Business will absorb Profit next year for an "all-encompassing business magazine" with a projected readership of more than one million, Masthead magazine reports.
Duncan Hood retains his role as editor-in-chief. Ian Portsmouth, formerly publisher and editor of Profit, is now publisher ofCanadian Business.
The amalgamated Canadian Businesslaunches January 16. The title will publish monthly with two bonus Profit-themed issues targeting entrepreneurs, totalling 14 editions a year. Each regular edition will also include a 'Profit' section.
Canadian Business, founded in 1928, previously published bi-weekly with some combined, expanded or premium issues. Profit, launched in 1982 targeting entrepreneurs and executives at small to mid-sized companies, was published six times per year.
"The new frequency and enhanced content of the new Canadian Business allows us to do more of what we do best – provide intelligent analysis, context, and thoughtful features to the business community," said Hood in a Rogers release. "The Profit section within Canadian Business will continue to deliver the actionable information that entrepreneurs need, while offering a larger audience access to the latest thought-leaders in innovative thinking."

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